Originally, we didn't set out to create an unusually fun, digital-first online marketplace. We had simply set out to sell an eBook.
Selling digital goods is an art. We searched the online marketplaces and DIY-shop apps – but we didn't like them. They were complicated, took too much time to set up, and lacked joie de vivre in the process.
And so Pinecone was born… so that everyone could sell stuff they make, write, play and curate.
Soon, we added easy product listing, tracking and support. All handled in that simple, powerful, semi-rebellious way that makes the other, complacent marketplace companies nervous… and you happy.